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BIG ZOMBIE TIGER / NETFLIX
Netflix wanted to release "Army of the Dead" in Brazil, featuring a unique character: a big zombie tiger.
And Brazil happens to have a popular band called The Big Tiger.

So, we teamed up with the band and transformed them into The Big Zombie Tiger.
They recorded their songs with a spooky zombie twist, and we created a music video.

We also released a teaser featuring Matthias Schweighöfer, who plays Ludwig Dieter in the film.

 For English subtitles click on CC on YouTube display 



We also changed the band's name on social networks, now with the zombie touch. 


ABOUT

Hi, I'm a senior creative copywriter from Brazil, currently based in Berlin. If you want to learn more about me, feel free to get in touch. Thanks for visiting.


EXPERIENCE

Jung von Matt SPREE (currently)
VML Brazil (2023-2024)
Wunderman Thompson Brazil (2021 - 2023)
Suno United Creators (2019 - 2021)
Energy BBDO Brazil (2017 - 2019)
Leo Burnett Brazil (2015 - 2017)



CONTACT

lucas_martins_duraes@hotmail.com
+55 11 97427-3303
+49 1515 9994538
RECOGNITIONS

//Cannes Lions
Bronze - Media - Donate for Priscila
Shortlist - Direct - Donate For Priscila
Shortlist - Promo - Donate For Priscila

//Clio Awards
Gold - Health/Digital - Breathcalypse
Silver - Media - Breathcalypse
Bronze - Health/Entertainment - Breathcalypse
Shortlist - Health/Entertainment - Breathcalypse

//One Show Awards
Merit - Gaming - Breathcalypse
Merit- Livestream - Breathcalypse
Merit - Metaverse - Breathcalypse
9x Shortlist - Breathcalypse

//El Ojo
Gold - Media - Breathcalypse
Silver - Content - Breathcalypse
Silver - Direct - Breathcalypse
Bronze - Pharma - Breathcalypse
Bronze - Digital & Social - Breathcalypse
Bronze - Brand Experience - Breathcalypse

//Effie Latam
Bronze - Branded Content - Breathcalypse
Bronze - Health Care - Breathcalypse
Bronze - Experience Marketing - Breathcalypse
Bronze - Marketing Innovation - Breathcalypse

//Saniss Awards
Gold - Wellness - Breathcalypse

//Brazilian Creative Club
Green Star - Donate For Priscila
Gold - Breathcalypse
Silver - Breathcalypse
Bronze - Breathcalypse
In book - Breathcalypse
In book - Infidelity Card
In book - Flight Attendants
In book - Conspiracy Theory
In book - SX Launch
Finalist - Big Zombie Tiger
Finalist - Trump S2 Kim
Finalist - Black Week Santander

//Professionals of the Year Brazil
Winner - Infidelity Card
Winner - SX Launch
Finalist - Black Week Santander